There are early warning signs. Because price wars just don’t happen out of the blue. You won’t wake up one early morning, scratch your head and say, “S*%&t, I need to lower my prices!”
The one thing that hasn’t changed is our desire to have a shared and unique experience with like-minded people.
Your clients now have quick access to your competitors’ perceived and actual product/service benefits.
How to Build B2B Leadership With Social Media
Working with several companies I found that when there is a lack of vision for a company is usually the result…
Understanding the values and emotions of our potential clients are fundamental in creating a truly engaging brand experience.