Today’s great writing is part facts, the art of persuasion and good entertainment, all wrapped-up in SEO.
Web Content Writing Services
As the major digital resource for your B2B or B2C business, your website needs to convey your brand leadership quickly with carefully placed keywords throughout your site. Your web content needs to move your visitor effortlessly, from page to page matching their customer journey. That’s what we’ll do for your website! From blog posts, web content for new sites to complete web content overhauls, we’ll write relevant, engaging copy that helps to convert browsers into buyers. Simply put, we’ll copy write, refine and polish your content until your copy is right.
We will focus on creating quality content that aligns with potential buyers’ interests, and then distribute that content through various online channels, such as email and social media, to pull people toward your company and its products or services.
As a content marketing boutique, we’ll create personalised content aligned with your customer’s interests, your brand vision and backed by SEO best practices to help generate organic traffic to your site. Our primary goal is to give you content that speaks to these scenarios and stages of the buying process so that you capture leads, subscribers and inquiries organically.
Content marketing isn’t just pushing out lots of content. Content marketing is equal to selling and just like your sales people, each piece of content speaks to your prospective buyer at a certain buying journey. We’ll work with you and do our best to give you a variety of content, from blog posts for top of the sales funnel, those early leads not ready to buy to case studies that’s perfect for bottom of the sales funnel.
Content Strategy / Editorial Calendar Development
- Competitive Content Analysis
- Google Analytics Setup for your website
- Editorial Calendar Development
- Writing Blog Posts, Press Releases, Case Studies, Articles
- Creating Landing Pages
- Marketing Automation Development
- Distributing your content on your Social Media platforms
- Video creation
- Graphics, images and various other creatives
Digital PR Services
Today, its more important to know how to get your content noticed than publishing lots of material. It is easy to get drowned out quickly. With our Digital PR program, it will get your business to your customers’ top of mind. We do this by keeping relationships with journalists in various industries, and as a client, we also monitor your competitors and industry leaders for trends and topics and finally monitor other mediums using social media, newsletters and blogs.
We’ve got some great creative ideas for your business! We can:
- Establish Thought Leadership
- Write Press Releases Followed by Media Outreach
- Develop Creative Campaigns
- Develop Case Studies & distribute to journalists
Interested in knowing more? Contact us today with your project, and we’ll provide a competitive quote.