Do your users need to pay for the fitness app? If you haven't shown the value of your app to your subscribers, attaching a price to this new product will be a hard sell.
Why then it is more difficult for some companies to develop a successful content marketing program?
When not seeing results from from your social media program, it is usually a lack of understanding of how to use these platforms that will benefit your brand.
You've listened to everyone, edited the creative and find yourself looking at an updated advertisement that is overwhelming and annoying at the same time.
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