Everyone loves a good B2B case study. Case studies provide valuable insight into how your company work’s during a specific project. It also gives you the opportunity to show off your problem-solving skills. Trade magazines, popular industry blogs and your customers all enjoy reading about how you ... Read More about What Makes a Good B2B Case Study?
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Public Relations Case Study MMC Jewelry launched their new Spring and Summer Collection and needed to raise its brand image in the targeted location of South Florida as well as grow their online sales. The company sold the collection via an e-commerce platform, and at the same time, the designer ... Read More about Public Relations Case Study
Have you heard? Copy Blogger wasn't getting qualified likes or followers on his Facebook business page, claiming it was not beneficial for his brand. He had tried a number of things, from deleting junk fans, blocking those fans and then trying Facebook advertising in an effort to reach his actual ... Read More about Facebook Advertising For Holiday Promotion
How can we write relevant content that sells your product or service? It's been written that we have about 3 minutes to make a good impression when a visitor comes to our website. Our content needs to either engage, provoke or sell in three minutes. Marketing versus sales content But how ... Read More about How Does Content Sell?
How does one create quality content? Is it waiting for inspiration? You'll find it easier to develop content when it's planned out, based on strategy, brand messaging and trending topics. And, don't forget the buyer's emotions! We'll start with the basic of quality content development: Tried ... Read More about How to create quality content